Promotion

For the promotion of our vodka we will display ads on billboards and in magazines, create commercials, participate in contests on radio stations, and word of mouth. “Satisfied customers buy again and tell others about their good experiences”(Marketing: An Introduction, Armstrong/Kotler, Pg.7).  We will take part in community events where people can get involved and see that we are more than just a brand that sells vodka. We focus on the overall experience that our customers have with our company. “Consumer promotions must usually be advertised and can add excitement and pulling power to ads” (Marketing: An Introduction, Armstrong/Kotler, Pg. 432). 

Lucky Vodka Magazine Ad